商业地产|中国超日本成为亚太区最活跃商业地产市场、悦诗风吟将退出北美市场、欧莱雅蝉联全球最有价值的美妆品牌( 九 )

02|沃尔玛将收购虚拟试衣间Zeekit
沃尔玛5月13日表示,将收购虚拟试衣间初创企业Zeekit,以迎合消费者在网上购买服装的需求。
资料显示,Zeekit是一家位于以色列特拉维夫的女性创业公司,主要通过实时图像技术、计算机视觉和人工智能等技术为消费者打造虚拟试衣间,沃尔玛希望通过收购这家初创公司以改善客户购物体验,使网上购物更具有社交性。

02|WalMart to acquire virtual fitting room Zeekit
WalMart said on 13 May that it will buy Zeekit, a virtual fitting room start-up, to meet consumers' demand for clothes online. Data shows that Zeekit is a female start-up in Tel Aviv, Israel, which mainly creates virtual fitting rooms for consumers through real-time image technology, computer vision, artificial intelligence and other technologies.
WalMart hopes to improve customers' shopping experience and make online shopping more social by acquiring this start-up company.

03|美国品牌管理公司ABG收购百年户外品牌Eddie Bauer
美国品牌管理公司Authentic Brands Group 5月7日宣布,将通过旗下零售商SPARC从Golden Gate Capital的PSEB公司手中收购美国户外品牌Eddie Bauer,交易将于6月1日完成,但未披露交易金额等具体细节。Eddie Bauer由美国企业家和探险家Eddie Bauer创立于1920年,并于1936年推出了全球第一件羽绒服。

03|American brand management company ABG acquires hundred-year outdoor brand Eddie Bauer
American brand management company Authentic Brands Group announced on 7 May that it would acquire American outdoor brand Eddie Bauer from Golden Gate Capital's PSEB through its retailer SPARC.
The transaction will be completed on 1 June, but the transaction amount and other details are not disclosed. Eddie Bauer was founded by American entrepreneur and explorer Eddie Bauer in 1920, and launched the world's first down jacket in 1936.
04|LVMH旗下私募基金投资印尼美容个护电商Sociolla
LVMH 集团旗下全球最大的消费品投资基金L Catterton宣布投资印尼领先的美容个护电子商务公司Social Bella International(即Sociolla)。L Catterton未来将加入Sociolla的董事会,为创始人们提供多方面的支持,包括触达新的消费者,满足美容和个护领域不断增长的需求。这笔投资将让更多的Z世代和千禧一代消费者接触到 Sociolla,帮助品牌获取忠实的消费者群体。

04|LVMH's private equity fund, Indonesian beauty personal care e-commerce Sociella
L Catterton, the world's largest consumer goods investment fund of LVMH Group, announced its investment in Social Bella International(Sociolla), Indonesia's leading beauty personal care e-commerce company.
L Catterton will join the board of directors of Sociella in the future to provide support to the founders in many aspects, including attracting new consumers and meeting the growing demand in the field of beauty and personal care. This investment will bring more z-generation and millennial consumers into contact with Sociolla and help the brand gain loyal consumers.
\ 近期热文
●那些“小而美小而精”的社区商业……
●大悦城、世茂、万科…那些超人气“后浪营销”
●这些购物中心真的很懂消费者!
●购物中心“五一”创意营销活动盘点
●艺术+商业 ≠ 艺术装置
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