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rog|Six buzzwords of CIIE mirror new market opportunities in China( 二 )

女人味穿搭搭配百褶裙


HEALTH
China's healthcare market is expanding, partly driven by increasing demand for healthy lifestyles since the COVID-19 outbreak. The size of China's healthcare industry is expected to reach 16 trillion yuan (about 2.5 trillion U.S. dollars) by 2030, according to a "Healthy China 2030" outline released by the Chinese government.
Exhibitors of this year's CIIE expressed high expectations on new market opportunities in the field, noting that the pandemic has changed consumer behavior as Chinese consumers attach unprecedented importance to both physical and mental health.
Various innovative healthcare products were displayed at the expo.
A flagship massage chair of OSIM International Pte Ltd can monitor health data such as stress level, heart age, heart rate and respiratory rate through AI Biosensors. It can also provide health assessments, recommend customized massage programs, and offer virtual reality and fragrance experience.
Iceland-based company ?ssur HF displayed prosthetics and non-implanted orthopedic devices with the aim of improving the life quality of physically-challenged people.
"I feel free to walk and go up and down stairs with ?ssur's hydraulic, single-axis knee joint. I wore them a week ago when walking on a tightrope at the Canton Tower," Sun Bianbian, silver medalist at the Tokyo 2020 Paralympic Games, said at the expo.
Products with the elements of ice and snow were widely exhibited, as enthusiasm for the upcoming Beijing 2022 Winter Olympics runs high. Global sporting goods retailer Decathlon set up a simulation ski resort in the exhibition center, U.S. footwear maker Skechers released its first ice and snow sportswear, and Italian company CRISPI, a first-time CIIE exhibitor, unveiled its limited-edition shoes designed for next year's Winter Olympics.
"The CIIE is the best platform for enterprises to get familiar with policies, share ideas, learn from each other's experiences and seek opportunities for win-win cooperations," said Megan Zhang, senior vice president of Branding and Communications, Skechers China.
ART
China, a country with a population of over 1.4 billion, a middle-income group of more than 400 million people and annual imports of goods and services worth around 2.5 trillion dollars, shares immense market opportunities with other countries.
To satisfy the increasing cultural consumption demand of the middle-income population, cultural and art-related products were highlighted in this year's expo.
A newly-opened cultural relics and art section at the fourth CIIE has provided Chinese collectors an opportunity to relish globally-renowned masterpieces, with works of legendary artists such as Claude Monet, Zhang Daqian and Yayoi Kusama exhibited there.
The special section has attracted 20 overseas agencies from 11 countries and regions, including world-renowned auction houses such as Sotheby's and Christie's.
Rebecca Yang, Chairman of Christie's China, said that of the eight masterpieces they selected for the fourth CIIE, five can be purchased duty-free, which is a favorable policy for both collectors and the auction house.
Yang added that the CIIE has opened up new ideas for Christie's to explore innovation and development in China.
FUTURE
Aiming for their future growth in China's market, overseas exhibitors introduced various products bearing futurist features during the fourth CIIE.
Michelin displayed a "zero emission" racing car, which is fully powered by hydrogen and thus only emits water vapor. The car has 46 percent sustainable materials on its tyres and is expected to debut in matches in 2025.
Participating in CIIE is an important moment for Michelin. The company is delighted to take part in a journey of innovation and technology during the expo, and hopes to provide more sustainable, innovative, connected and digital products and services to Chinese consumers, said Serge Lafon, Michelin Group's executive vice president.
"We've been in China for the last 30 years and we intend to be here for the next 30 years as well," said Lafon.
While addressing the opening ceremony of this year's CIIE, Chinese President Xi Jinping said the country will firmly safeguard true multilateralism, share market opportunities with the rest of the world, promote high-standard opening-up and uphold the common interests of the world.
"President Xi's speech demonstrates China's determination to further open up to the outside world with high-quality development, and its sincere wish to share market opportunities, economic and trade benefits to promote coordinated development of the world," said Leon Wang, executive vice president of AstraZeneca.
【 rog|Six buzzwords of CIIE mirror new market opportunities in China】"We are deeply encouraged by his remarks," Wang said.


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